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外貿(mào)回復(fù)客戶詢價郵件(外貿(mào)回復(fù)客戶詢價郵件怎么寫)

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大家好!今天讓小編來大家介紹下關(guān)于外貿(mào)回復(fù)客戶詢價郵件(外貿(mào)回復(fù)客戶詢價郵件怎么寫)的問題,以下是小編對此問題的歸納整理,讓我們一起來看看吧。

如何更好的回復(fù)客戶的詢盤郵件!

做外貿(mào)從業(yè)人員可能都有這樣的經(jīng)歷:及時回復(fù)了買家詢盤,但似乎總是“石沉大?!?,這是為什么呢?是郵件內(nèi)容太多無針對性?內(nèi)容太少買家沒興趣?還是我們的英語水平需要再提高?我們可以想象,買家通過Made-in-China.com尋找感興趣的中國供應(yīng)商時,往往不會只針對一位會員發(fā)送詢盤,如何才能讓買家繼續(xù)回復(fù)我們?跟進買家,把握詢盤實戰(zhàn)技巧非常重要!以“Plush Toy毛絨玩具”為例,我們列舉了一些詢盤跟進實例,供會員朋友們參考!一、買家詢盤為泛問所有產(chǎn)品詢盤格式通常如下:We are interested in all your products, could you please send us more information and samples about your products and price list?可參考如下模板回復(fù):Dear Sir/ Madam,Thanks for your inquiry at Made-in-China.com.We are professional supplier for plush toys at competitive price, located in Nanjing City, Jiangsu Province. Here is the attachment with some pictures of our products that may suit your requirements, for more, please check our website, and select the products that you’re interested in.We have great interest in developing business with you, should you have any inquiries or comments, we would be glad to talk in details through MSN:XXX \ mails or any way you like.(附件內(nèi)容可挑選一些公司主打產(chǎn)品)客戶泛泛咨詢時,往往真實購買意圖一般,除非其正好需要/感興趣您現(xiàn)在的產(chǎn)品或您挑選出的主打產(chǎn)品。對能給予繼續(xù)回復(fù)的客戶應(yīng)繼續(xù)重點追蹤,沒有回復(fù)的客戶則可以考慮不必花費大量時間追蹤。二、買家詢盤為針對公司具體產(chǎn)品發(fā)的詢價此類詢價目標性較強,真實有效性較高,需重點跟進。已經(jīng)根據(jù)買家詢盤內(nèi)容做出了具體回復(fù),并同時報了價格,但買家沒有再發(fā)郵件過來。建議可發(fā)以下類似郵件提醒買家:Dear Sir/ Madam,Good morning!For several days no news from you, my friend. Now I am writing for reminding you about our offer for item of XXX dated XXX according to your relative inquiry at Made-in-China.com. Have you got (or checked) the prices or not? Any comments by return will be much appreciated. (可根據(jù)客戶要求的產(chǎn)品加上自己產(chǎn)品的特色)It will be our big pleasure if we have opportunities to be on service of you in near future.Looking forward to your prompt response.(可將第一次發(fā)給客戶的郵件內(nèi)容附在郵件下方以提醒買家第一次郵件回復(fù)內(nèi)容。)若過段時間,買家還是沒有回復(fù)郵件,建議可再發(fā)如下類似郵件再次追蹤:Dear Sir/ Madam,How are you? Hope everything is ok with you all along.Now I am writing for keeping in touch with you for further business. If any new inquiry, welcome here and I will try my best to satisfy you well with competitive prices as per your request.By the way, how about your order (or business) with item XXX? If still pending, I would like to offer our latest prices to promote an opportunity to cooperate with each other. 如果連續(xù)三封郵件發(fā)出去之后買家仍然無動于衷,基本證明買家可能對您產(chǎn)品/價格不感興趣或者由于其他原因暫時不需要您的產(chǎn)品,我們應(yīng)暫時擱置,將時間用在繼續(xù)尋找新的目標客戶上。當然也有很多非常好的買家會被您的毅力感動,回復(fù)告訴您一些關(guān)于產(chǎn)品進展的情況,我們千萬不可急于求成,而應(yīng)按照客戶的提示有針對性得去保持追蹤。以下為幾種經(jīng)常收到的買家回復(fù):1.客戶收到跟進郵件后,如果覺得還沒有對我們產(chǎn)品有需求的話,他/她一般都會說以后聯(lián)系,不管怎樣,能讓客戶回復(fù)已經(jīng)不錯了,說明以后還是有機會的:Dear,I’m doing fine, thanks for your information.I’m still in the planning of building my new house, due to the work constrain I decided to delay it first.Anyway I will contact you once I decided. Thanks!2.收郵件的人不是公司決策者Dear,Thank you! I received your email and I sent it to my boss. He didn't tell me anything just now.I will contact you soon once got any news.3.告訴您不及時回復(fù)郵件的原因Dear,I receive more than 10 offers every day and it will take me some times to look into each and every offers. I will contact you in the future if you are in our selection of companies.Many thanks for your co-operation.跟進技巧:這類客戶建議可通過發(fā)新產(chǎn)品介紹或者新報價的方式來保持聯(lián)系,相信時間久了成為您客戶的可能性還是比較大的。至少讓買家對您留有印象,即使暫時不需要您的產(chǎn)品,日后有需要的時候也會首先想到您。4.可能暫時不需要您的產(chǎn)品,但會問其他產(chǎn)品或者詳細咨詢一些與產(chǎn)品相關(guān)的問題,如:Dear,Please excuse the delay in my reply.I have been so busy searching through all the mails, concerning the plush toys project.May I ask you, where you purchase your soft fabric for the toys? We have a customer who is interested in this subject.In the coming days, I will reply concerning some samples.跟進技巧:這樣的客戶就要根據(jù)公司的實際情況來回復(fù)了,建議不管能否幫得上忙都能給些回復(fù)和建議,暫時不能成為客戶也可以先做朋友嘛,至少他問的是與您產(chǎn)品相關(guān)的問題,中國有句俗話“多個朋友多條財路”,特別是生意上的朋友!5.想借機刺探軍情的Dear,Sorry for the late reply. I will get back with you later.I am very busy at the moment. If you have US customer as reference, that would help a lot.I am not here to steal information. We use reference in US to generate trust, just like you have "connections" (friends) among Chinese.跟進技巧:應(yīng)對這樣的買家,如果公司在US地區(qū)有關(guān)系較好,規(guī)模較大的老客戶,不妨挑選兩個介紹給他/她,這樣很能顯示您的實力。但回復(fù)之前還是應(yīng)根據(jù)公司具體產(chǎn)品在這個地區(qū)的推廣情況來做妥當回復(fù),站在買家立場多思考其詢問的真正目的,一般簡單告知公司名稱即可,謹慎透露對方聯(lián)系方式。如果在US地區(qū)沒有客戶,可以多介紹一些其他國家的客戶來顯示公司實力,同時向買家暗示我們在US地區(qū)還沒有合作伙伴,如果您和我合作,將會幫助您開發(fā)整個US市場。6.討價還價Dear,Thanks for your reply, I have received your quote and I am currently looking through all of the quotations that I have received. Currently your prices aren't the best but your products are very good. If you could make your prices more competitive I am sure we would be putting an order in with you very soon.跟進技巧:可根據(jù)具體價格情況回復(fù)客戶,或通過詢問客戶訂單量大小來做可能范圍內(nèi)的讓步??偨Y(jié):對于有效詢盤,我們一定要保持跟進。買家每天都會收到很多Offer,市場競爭很激烈,如果我們不跟進,買家很有可能會忽略我們。跟進過程中,更重要的是細細體會各種可能的原因,積極采取相應(yīng)措施,激發(fā)、把握買家購買意圖,達成合作。另外,我們建議,跟進郵件的發(fā)送時間宜選擇在星期二到星期五期間,星期六、星期日最好不要進行這樣的跟進郵件(特別是主動的業(yè)務(wù)開發(fā)郵件)。

外貿(mào)詢盤回復(fù)模板

根據(jù)詢盤的的不同類型,給大家推薦以下幾個不同的模板~

案例一

We are interested of importing your vases in France. Please quote and send us sample.

我們有興趣在進口你們的腰包,請報價并寄給我們樣品。

籠統(tǒng)點:郵件沒有明確指出產(chǎn)品型號及具體要求,例如采購量,就直接要求報價和寄樣。

回復(fù)案例

Could you kindly tell me more details about the vases you need?

Capacity, function, quantity, target price….So that we can offer the price accordingly.

Apart from that, you can see more details about our products in the attachment.

您能告訴我更多關(guān)于所需花瓶的細節(jié)嗎?例如您所需要的容量、功能、數(shù)量、目標價格....以便我們能相應(yīng)地報價。此外,更多產(chǎn)品細節(jié)詳見附件。

建議點:

1. 首先,通過網(wǎng)站搜索當?shù)厣a(chǎn)同類產(chǎn)品的相關(guān)信息,以更好地了解對方的需求;

2. 回郵內(nèi)附公司簡介及電子產(chǎn)品畫冊,讓買家方便直接回傳產(chǎn)品型號的同時擴大選擇范圍;

3. 另附質(zhì)量與價格相對有優(yōu)勢的單價表供買家參考(建議PDF格式文件);

4. 針對買家非明確部分,在回郵中點出并引導對方回復(fù)(參考案例)

案例二

Hello, 

we are a company based in USA  and we require 400 pieces wallet model 78-01. Sending us your best FOB prices and delivery time.

我們公司總部在美國,現(xiàn)在我們需要采購400份錢包模型78-01。請回復(fù)最優(yōu)惠FOB價格及交貨時間。

不同于案例一,這是一封采購意向明確、客戶信息都較為完整的詢盤,針對這樣的詢盤,專業(yè)簡要的公司介紹和一份具有優(yōu)勢的報價就成為了重點。

回復(fù)案例

Thank you very much for your interest in our product model 78-01.

Our company is  ………

To comply with your request, the following for your reference: 

1. Commodity: Model 78-01 wallet

2. Packing: Each packed in new non-woven bags

3. Quantity: 400 pieces

4. Price: USD two thousand and five (US$2005.00) FOB Shanghai

5. Payment: 100% T/T payment

6. Shipment: 1 week afterpayment

Please note that we do not have much ready stock on hand. Therefore, it is important to reply earlier, in order to enable us to effect early shipment.

非常感謝您對我們78-01型產(chǎn)品的興趣。我司.......(公司簡介)。以下為可供您參考的資料:

1. 商品:78-01型錢包

2. 包裝:無紡布袋

3. 數(shù)量:400件

4. 價格:上海離岸價2500美元(2005美元)

5. 付款方式:100%電匯

6. 裝運:付款后一周交貨

由于目前沒有太多的存貨,煩請盡快回復(fù)。

注:設(shè)置郵件已讀回執(zhí),確認客人是否收到回復(fù)以確保跟進。

案例三

Hello, We are a wholesaler in France. We are interested in your pet bags for the quantity about one 20# container. The best price & free sample is appreciated.

你好,我們是美國的批發(fā)商,我們對你們的寵物袋非常感興趣,期望采購約一個20#集裝箱的。期望能夠提供最好的價格以及免費樣品。

特點:最直觀的一點就是采購數(shù)量很大,但是細節(jié)并不是很明晰,同時還要求低價+免費樣品。

回復(fù)案例

Hi there,

Thanks for your inquiry, and we really want to do more business with you, and I think it is the best way to place an sample order which is USD10 shipping included.

If one 20# container (1500pieces)in one order, we can offer you the bulk price which is USD5.5/piece. 

Here with enclosed the more model&price list for your reference.

謝謝詢價,我們想和貴司保持長期合作關(guān)系,我認為最好的方法是訂購一個樣品單,里面已經(jīng)涵蓋了10美元的航運。

如果您能下一個20#集裝箱的訂單,我們可以給您提供5.5美元/件的批量優(yōu)惠價。

隨函附上更多的型號和價目表供您參考。

建議點:大量訂購詢問價格,若是趕上采購季節(jié)應(yīng)該是很有誠意的買家,對他們的回復(fù)要詳盡一些,內(nèi)容一般包括樣品的價格,采購量和相應(yīng)的價格,這個報價建議是包括運費的,給買家感覺是給他單獨開了一個優(yōu)惠。

案例四

We require a machine suitable for fairly heavy duty. Please send me your current illustrated catalogue and a price list.

我們需要一臺適用于打字量較大的打字機。請寄一份最新的附圖產(chǎn)品目錄和價目表。

回復(fù)案例

Dear Sir,

We were very pleased to receive your letter of 5th April answering for typewriters and, as requested, enclose a copy of our latest illustrated catalogue and current price list.

We think the "Portable 95" is a machine that would suit your purpose very well. It weighs 6.5 kg and is a bit heavier than the usual portable, but it is good for heavy duty and at the same time conveniently portable when carried in its case.

We have one of these machines in stock and we shall be pleased to arrange for you to try it.

Although costs have been rising since March, we have not yet raised our prices, but may have to do so when present stocks run out. We therefore advise you to place your order with us at once.

我們很高興收到您4月5日的來信,現(xiàn)按您來信的要求附上我們最新的附圖產(chǎn)品目錄及現(xiàn)在的價目表。

我們認為“手提95型”會適合您的需要。這部機重6.5公斤,比常見的手提機稍重一些,但適合于打字量大的工作,同時也可放進打字箱內(nèi),便于手提。

目前我們的存貨中有這樣一臺打字機,我們將很樂意為您安排試用。

自今年三月以來各種費用一直在上升,但我們?nèi)晕刺醿r,不過當庫存一旦售完價格可能會有上浮。為此我們建議您盡快下單。

建議點:這種就是屬于對自己的采購意向還不甚明確的買家。這種買家建議是主動出擊,給對方主動營銷適合的產(chǎn)品并附上產(chǎn)品相關(guān)信息以供查閱。

案例五

can you quote me 500sets of t8 led tube 4 feet cool white 265vac voltage constant current. How much?

能給我報500套t8 led管4英尺冷白色265 vac恒壓電流嗎?多少錢?

回復(fù)案例

Dear Adrian,   

Thank you for your inquiry, ragarding our T8 tube. The details and price of this item is as below:

Item: T8 tube   Model No: J4004   

Color: Cool white (6000K)   

Cover: milk white   

Tube type: T8-1.2m (4 feet)   

LED type: 2835 SMD      

Voltage: AC95-265V 

Power: 24W  

Lumen: 2000Lm   

IP grade: 20   

Constant current: The EXW factory price of 500 sets is  $xxx/set.    

Validity: 30 days   

Payment: T/T   

Delivery: 7-10 days   

Warranty:3 year

We have the available for quick delivery in quantities to suit your requirements! For more details, please feel free to contact me .  

感謝您對我們T8管的詢價。這個項目的細節(jié)和價格如下產(chǎn)品型號:

......

我們可以根據(jù)您的要求快速交付數(shù)量。如需更多信息,請隨時與我聯(lián)系。

建議點:這種就是點對點的直球回復(fù),快速利落,同時也可以直接讓客戶判定是否匹配他的采購需求。

最后,
發(fā)完報價還要記得及時跟蹤。打一個電話比發(fā)十封郵件可能更有效果!

以上就是小編對于外貿(mào)回復(fù)客戶詢價郵件(外貿(mào)回復(fù)客戶詢價郵件怎么寫)問題和相關(guān)問題的解答了,外貿(mào)回復(fù)客戶詢價郵件(外貿(mào)回復(fù)客戶詢價郵件怎么寫)的問題希望對你有用!

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